August 21, 2008
Reflecting a leap beyond just a facelift or an upgrade from the previous generation, Mitsubishi Motors Malaysia today unveils its flagship model with the new Lancer Evolution featuring an entirely new platform, engine and enhanced functional design inside and out.
From L-R : Mr Keizo Ono (CEO of Mitsubishi Motors Malaysia), Mr. Kojiro Asai (Manager of Asia & ASEAN A Department Asia & ASEAN Office of Mitsubishi Motors Corporation), Datuk Syed Hisham Syed Wazir (Chairman of Mitsubishi Motors Malaysia), En Omar Haron (COO of Mitsubishi Motors Malaysia)
Responding to market demands for design, riding comfort, spaciousness and a high level of safety, the new Lancer Evolution features an aggressive styling with an optimal shape while taking the Lancer Evolution's aerodynamics to a new level.
Equipped with the latest automotive engineering technology, the new Lancer Evolution showcases an all-new engine. The new Lancer Evolution draws exhilarating power from the redesigned lightweight 4B11 2.0 litre MIVEC (Mitsubishi Innovative Valve-Timing Electronic Control) Twin Scroll Turbocharged Engine with aluminium block producing an increased power of 291bhp (295 PS) and an impressive torque of 366Nm.
"With a history spanning over three decades rooted in racing heritage, the new Lancer Evolution is reliving a new generation as Mitsubishi Motors' flagship model and a symbol of Mitsubishi sports DNA. The development of the new Lancer Evolution is a profound process of passion and emotion from start to end as Mitsubishi Motors' engineers strive to balance form and functionality while remaining true to the car's heritage," said Mr Keizo Ono, Chief Executive Officer of Mitsubishi Motors Malaysia.
"For the very first time, the Twin Clutch SST gearbox is introduced in the Lancer Evolution. Combining superior performance and the convenience of an automated manual transmission, the new Lancer Evolution is no longer just about speed enjoyed by enthusiasts. Instead, this new technology will appeal to a wider market and impress just about anyone who drives it. It is now more impressive - both performance and a road car with more space, comfort and safer than before," continued Mr Ono.
"Delivering peak performance with true racing technology, the creation of the new Lancer Evolution is indeed a milestone. The birth of the new Lancer Evolution is not just for Mitsubishi Motors, but for everyone who loves high-performance cars that are both functional and stylish. Therefore I am very proud to say that the new Lancer Evolution is now both a reality and a Mitsubishi Motors' flagship," said Mr Kojiro Asai, Manager, Asia & ASEAN A Department of Mitsubishi Motors Corporation of Japan.
Developed to make the car aggressively quick while also making it as safe and comfortable to drive as possible, the new Lancer Evolution is a new-generation high-performance AWD (All Wheel Drive) sedan that is built on Mitsubishi's dynamic driving experience while adding a new dimension to speed with control, security and safety.
An exclusive feature and an all-new development is the advanced 6-speed Twin Clutch SST (Sport Shift Transmission). The Twin Clutch SST is an automated manual transmission that employs dual clutches to deliver slicker shifting through the gears while also providing efficient power transmission for outstanding fuel economy. The Twin Clutch SST in the new Lancer Evolution allows the driver to choose from three different control modes - Normal, Sport and S-Sport - to cater to varied driving situations.
Delivering a dynamic driving experience to the new Lancer Evolution is the S-AWC (Super All Wheel Control) - an advanced vehicle dynamics control system that integrates precise management of its ACD (Active Centre Differential), AYC (Active Yaw Control), ASC (Active Stability Control) and Sport ABS (Sport Anti-lock Brake System) to execute high-precision control over the vehicle.
As a symbol of Mitsubishi Motors DNA, the engineers at Mitsubishi Motors spared no efforts in redesigning the suspension of the new Lancer Evolution - the result is a new suspension system equipped with Brembo ventilated disc brakes, Eibach coil springs complete with Bilstein shock absorbers, 18-inch BBS lightweight alloy wheels, MacPherson-strut front suspension and multi-link rear suspension. All these to provide increased stability, enhanced steering response, better control and optimum safety.
There is no other more important function of a car than to ensure the safety of its occupants and with the Lancer Evolution, safety is not something that is added but integrated into the car at an integral level.
Built around Mitsubishi's cutting edge RISE (Reinforced Impact Safety Evolution) structure, the body is designed to redirect force from reaching the cabin, ensuring maximum crash protection from all sides of the car.
For added protection, the new Lancer Evolution comes with a 7-Airbags System - driver and front passenger SRS airbags, side and curtain airbags and driver knee airbag.
ELR seatbelt with pre-tensioner and force limiter and HID (High Intensity Discharge) head lamps with AFS (Adaptive Front Lighting System) come standard on the new Lancer Evolution.
Every detail of the new Lancer Evolution has been designed as part of the total driving pleasure. Reflecting a lineage that made winning impressions worldwide, the new Lancer Evolution crafts a handsome and functional exterior styling for optimum aerodynamic performance. Its stylish and sleek bodylines, coupled with ample airdams and large rear spoiler works in tandem for maximum control.
For a complete premium package the new Lancer Evolution comes with Recaro full bucket front seats, multi-mode information display, genuine leather-wrapped 3-spoke steering wheel with mounted audio controls and cruise control buttons and a 9-speaker Rockford Fosgate Premium Sound System.
Other functional features include keyless operating system and sunroof.
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